IDEA TANK

 A  NEW  PACKAGING  FOR  GARBAGE  BAGS  WHICH ENCOURAGE  AND  EDUCATE  THAI  FAMILY MEMBERS TO  SORT  HOUSEHOLD  WASTE  SYSTEMATICALLY

Problem : In Thailand, waste management in domestic scale is not very systematic, which results inineffective usage of the waste, meaning more waste will not be able to be recycled,  and managed properly.

Solution : A design of garbage bag packaging with a new  approach, using the packaging as a medium to directly encourage and educate the target users to sort their waste. 

Users : Thai family members

Market : It will be sold at the supermarkets all over Thailand

Design Idea : Visual

- Packaging in a set 3 in 1 + 1 to ensure that users do not use only one color bag for every type of wastes

- Usin graphic information fun, colorful, and bold to make the idea of waste sortingmore inviting

- Providing QR codes to  give direct access to useful infomation and updated number of waste sorted to make it more engaging

Design Idea : Function

- Refillable so that the use of resources and waste are reduced

- Can be transformed into parcel box once the users finish using the packaging

- Corrugated cardboard will be used as material to make sure the whole cycle of the packaging eco-friendly  

- Packaging for  set of 40x3 bags (18x20 inches), bag with 10-12 liter capacity

- Packaging size L = 20 cm, W = 14cm, H = 9 cm